Building the donor experience for a tech-driven donation platform.
is a fantastic non-profit startup that was born out of the refugee crisis between Syria and Europe. It is a web-based platform modernizing philanthropy by helping resettled refugees rebuild their lives. It empowers beneficiaries to directly decide what they need, allows donors to choose how their aid is spent, as well as support and revitalize the local economy.
I am working with Duet as a UX Lead to build their donor experience on their web-platform. The main focus of this project is to understand the behaviors of donors and use those insights to design a
culturally-conscious, economically responsible, and personally rewarding donation experience. This in turn, would lead to an increase in recurring and stand alone donations.
We are currently, in the process of conducting user research interviews to understand and evaluate donor behaviors and experiences. I will be updating this space with our insights and design process.